It was an old advertisement when I was young “kuch khaas hai, hum sabhi mai…” since that day it had struck its chords with the listeners.”
Now almost 20 years later, Cadbury evolved from being a product to a phenomenon. There is no other thing which conveys the feelings as promptly as a Cadbury. Its jingles have now become anthems. Its taste has now become tradition. Its liking has now become an emotion. The same piece of Cadbury means just so much and the same jingle means so much to many people. I want to devote a piece of Cadbury and the jingle to all my fellas, public & buddies.
This product has moved ahead in all spectrums, as a strategist, as a marketer, as a brother, as a friend, as a junior & as a superior.
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